The MoMA brand has been reinvigorated with a new identity system, established by Pentagram partner Paula Scher in collaboration with Julia Hoffmann, MoMA’s Creative Director for Graphics and Advertising.
Enthusiasm is one of the most powerful engines of success. When you do a thing, do it with all your might. Put your whole soul into it. Stamp it with your own personality. Be active, be energetic, be enthusiastic and be faithful, and you will accomplish your objective. Nothing great was ever achieved without enthusiasm. — Ralph Waldo Emerson
My childhood home in Bristol now available for short-stay bookings