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Branding

Dutchmann

Lot’s to like here in this ad for Dutchmann… the car, the photography the layout and the messaging.

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MIT Media Lab identity

MIT Media Lab identity

Design agency Pentagram has used a simple grid of squares to create a flexible new visual identity system for the Massachusetts Institute of Technology MIT Media Lab.

Via WIRED.

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Speicher7

Exquisitely understated identity and collateral design for Speicher7 Harbor Hotel & Bar by Deutsche & Japaner.

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IBM 4431

IBM, advertising for processor 4431, 1979. Unknown artist. USA. Source flickr.

Via Design is fine.

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Lufthansa Europa Jet

Lufthansa Europa Jet poster designed by Otl Aicher.

Via The Casual Optimist.

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Gillette

Gillette

Beautiful packaging concept for Gillette by Karin Olafsdotter.

A great improvement over the existing direction by Gillette, it befuddles me why this elegant, timeless approach remained just a piece of marketing research and was not adopted.

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Critical Mass Studio

Critical Mass Studio

Stunning brand identity, collateral and web design created by Lundgren+Lindqvist for London based design collective, Critical Mass Studio.

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Tangent Garment Care

Tangent Garment Care

Nicely branded and packaged products from Tangent Garment Care.

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Smörgåsbord: Otley 08

Nice bottle design by Smörgåsbord  for The Otley Brewing Company.

Via Collate.

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Carriage 44 natural soaps

Carriage 44 natural soaps

Carriage 44 natural soaps

Homemade natural soaps by Carriage 44.

Via of paper and things.

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